A butchery is a very profitable business to start in South Africa. As the average income in South Africa has risen steadily, meat consumption levels in the country have skyrocketed over the past two decades. As incomes rise, meat is becoming more affordable to South African consumers, meaning most meals contain meat. Over 250 000 tonnes of meat is consumed every month in South Africa. It is evident that this is a business market that you can explore. A butchery acts as a middle man between the consumer and the farmer. This article will outline how to start a butchery business in South Africa, and the butchery business plan – PDF, Word and Excel.
A butchery is a lucrative business, providing income for thousands of entrepreneurs, but there are some essential things you need to do before you venture into the butcher shop business. You have to decide on the size of your butchery; location of your meat shop, the kinds of meat you will sell, and your target market. These choices will be affected by the amount of capital you have, and the market you are targeting. You should carry out a feasibility study, market research and have a good butchery business plan before you venture into this business.
Location & premises
This is an important decision to make before you start a butchery business. It’s important that you locate your butchery close to your target market. Consider the amount of road traffic, find an easy accessible location where people can stop and quickly get service. There are several possible locations, including shopping centres, malls and the CBD. Opening a butchery close to places that typically have braai areas such as parks and lakesides could be ideal depending on your target market. By talking to people who frequent the park or the lakeside area you are targeting, you could discover that they have to drive long distances to get fresh meat to braai. By opening a butchery nearby you will be solving a problem. You can also collaborate with the owner of a chilling spot that sells alcohol to create a buy and braai set up. The two businesses will feed into each other, there will be no need to compete.
It’s common to see hanging animal carcasses when you walk into a butchery. The cutting, and most of the work done by the workers often happens at the main floor as customers continue to enter and leave the store. However, there has to be some sort of storage system where you put some of your carcasses instead of having it all on display. Butcheries vary in sizes, the amount of space you need depends on how big your market is and what type of meat you will be selling. Your butcher shop business plan should cater for the costs of renting or buying premises.
Equipment for Butchery Business
You need various equipment for your butchery business. The equipment you need will depend on the size of your butchery business and the kinds of meat you will be selling. Required equipment include industrial deep freezers, cold rooms, display fridges, meat slicers, scales, knives etc. You may also buy a meat delivery van to enable you to transport the meat on your own. Your butchery business plan should cater for the costs of purchasing equipment.
The products to sell will depend on your target niche. The most consumed meats in South Africa are chicken, beef, lamb & mutton and pork in that order. So it will be advantageous to have all these meats in your butcher shop. Other products to consider include sausages, biltong, fish, goat meat, sea food, burgers among others.
It’s also essential to select the right meat suppliers for you butcher shop. You need suppliers who can provide affordable and quality meat consistently. There are two major options available. You can purchase slaughtered meat from meat wholesalers, distributors and abattoirs. Alternatively, you can source live animals directly from farmers eg cattle and poultry farmers. You will then have to slaughter the animals. Your meat shop business plan should outline the products you will be selling and the costs.
Staff & management
As a customer-centric butchery business, its important that you hire employees that are friendly and efficient. Your employees should be passionate about serving the clients. If you want to hit the ground running it’s better to hire a team of people who have experience in this business. Your staff members should be able to cut meat according to certain specifications. Inexperienced staff members need to get extensive training before they can be given intricate tasks such as meat cutting. The knives and machinery used at butcheries can cause serious injury. Depending on the size of your meat shop, the number of your staff will vary. Required staff include the block man, cashiers, logistics personnel, shop assistants and management. Your butchery business plan should cater for the salaries of your employees.
Some of the day-to-day operation of this business involves:
- Operating machinery
- Moving heavy carcasses
- Cutting and weighing meat
- Liaising with farmers/suppliers
- Managing Staff
- Serving customers
When you are handling food items you should always remain aware and alert by paying attention to what touches your meat. Food contamination can cause serious health issues. It’s also very important to ensure that you stick to all industry related safety measures in place. Safety measures involve having to check if your staff members are dressed appropriately.
According to a Stats SA retail trade industry report, at 8,1% of total sales income by commodity, meat is the top contributor to the total retail trade sales. South Africans love their meat! Meat lovers enjoy fresh good quality meat that’s also reasonably priced. The market is vast. The annual demand of meat in South Africa exceeds 3 million tonnes per year! With South Africa’s braai culture, community stokvels, weddings and funerals, the demand to purchase meat in bulk is high. Businesses such as restaurants, b & b’s, supermarkets, fast food outlets, event coordinators, party planners usually get their meat supplies from butcheries. Individuals are also a huge chunk of the market!
PRE-WRITTEN BUTCHERY BUSINESS PLAN (PDF, WORD AND EXCEL): COMPREHENSIVE VERSION, SHORT FUNDING/BANK LOAN VERSION AND AUTOMATED FINANCIAL STATEMENTS
For an in-depth analysis of the butchery business in South Africa, purchase our butchery business plan. We decided to introduce the business plans after noting that many South Africans were venturing into the butchery business without a full understanding of the industry, market, how to run the business, the risks involved, profitability of the business and the costs involved, leading to a high failure rate of their businesses.
Our business plan will make it easier for you to launch and run a butchery business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. It will be easier to plan and budget as the butchery business plan will lay out all the costs involved in setting up and running the butchery business. The business plan is designed specifically for the South African market.
USES OF THE BUTCHER SHOP BUSINESS PLAN (PDF, WORD AND EXCEL)
The meat shop business plan can be used for many purposes including:
- Raising capital from investors/friends/relatives
- Applying for a bank loan
- Start-up guide to launch your butcher shop business
- As a butchery project proposal
- Assessing profitability of the butchery business
- Finding a business partner
- Assessing the initial start-up costs so that you know how much to save
- Manual for current business owners to help in business and strategy formulation
CONTENTS OF THE BUTCHERY BUSINESS PLAN (PDF, WORD AND EXCEL)
The business plan includes, but not limited to:
- Market Analysis
- Industry Analysis
- 5 Year Automated Financial Statements [ Income statements, cash flow statements, balance sheets, monthly cash flow projections (3 years monthly cash flow projections, the remaining two years annually),break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortisation]
- Marketing Strategy
- Risk Analysis
- SWOT & PEST Analysis
- Operational Requirements (e.g. equipment required, how to handle meat e.t.c.)
- Management of a Butchery Business
- Operational Strategy
- Why some South Africans in the butchery business fail, so that you can avoid their mistakes
- Ways to raise capital to start your butchery business in South Africa
- Directory (Contact details of butchery equipment suppliers, meat suppliers and wholesalers, abattoirs)
The butchery business plan includes technical aspects of how to manage a butchery business successfully. It also includes a mini-directory with contacts which will prove to be helpful in launching and running your butchery business. E.g. it will provide the contact details of the companies that sell meat (wholesalers) ,companies which sell butchery equipment e.t.c.
The Butchery Business plan package consist of 5 files
- Butchery Business Plan – PDF file (Comprehensive – 91 pages)
- Butcher Shop Business Plan – Editable Word File (Comprehensive – 91 pages)
- Butchery Business Plan Funding Version – Editable Word File (Short version for applying for a loan – 41 pages)
- Butcher Shop Business Plan Automated Financial Statements – (Editable Excel file)
- South Africa Meat Suppliers and Abattoirs Directory – Supplementary PDF File
The financial statements are automated. This implies that you can change eg the amount of meat sold, price per KG etc, and all the other financial statements will automatically adjust to reflect the change.
GET THE BUTCHERY BUSINESS PLAN (PDF, WORD AND EXCEL) – R400 Only.
We decided to make the business plan affordable to anyone who would want to start the business, and the price for the pre-written business plan is only 400 Rands.
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